The first day he was, perhaps, his crassest, because he commented on Kelli, how he`d like to take her. “Rosie`s a bully,” he said to some New York newspaper. “She`s an extremely unattractive person who doesn`t understand the truth… She has an extremely low aptitude,” yadda yadda yadda. The strategic beauty and human sadness of remarks such as these is that they confirm in the attacker (projecting narcissist) the very qualities the attacker is so desperately trying to ascribe to the other person. Thus (Donald) Trump went down, and down, and down (151).
Projection is the ultimate put-down. Through projection the projecting party demotes and degrades his projective target as he enhances his own self-perception and self-image. This maneuver permits the projecting party to think well of himself in spite of his unflattering character and morally reprehensible social behavior which may be self-destructive, as well as destructive of others. For the projecting party, reprehensible social behavior belongs always to the other. The threat always comes from the projectively degraded other. This leaves the projecting party with a puritanical sense of ethical superiority and innocence (62).